Online promotion of eBook requires sound strategy.Here, we have mention 11 Useful ways to promote your eBook online.Use it, as per your familiarity with medium and avail maximum benefits out of it.
Simple definition of e-book.
E-book(e-book, ebook, e-book, eBook, eBooks,e-edition) is an electronic or digital book, it is book-length publication in digital form, consisting of text, images or both. It is readable on any sophisticated electronic devices like computer,laptop,tablet,all smart phones and many mobile phones or any other electronic devices that features a controllable viewing screen.
So, one thing we are quite clear here is it is eBook so it needs to be promoted through internet or online more effectively than print media.
But to promote it effectively you must follow below mention steps so with minimum efforts you can gain maximum output.
1. ANNOUNCE IT EVERYWHERE
First and most important point to promote your eBook is wherever you get the opportunities announce it arrival or rather create opportunities to promote it. For that you can use all the available resources. Like, creating a press release. While creating a press release keep some points in mind. First, it needs to promote the best points about your ebook, second why it is a big deal and third what the purpose it serves. Do not forget to submit your press release to all the news groups, Ezine subscribers and various posts on various blogs which has the same topic as your ebook.
2. PROMOTION THROUGH WRITING SHORT ARTICLE
Write short article of around 500 words which covers all the best points of your eBook. It should work as a introduction of your eBook. Then do not forget to post this article on social networks like MySpace and many more, which must include in-text links to the order page for your eBook in your article to generate traffic to your money page.
3. CREATE YOUR DIGITAL HOUSE
I know that whenever you are going to write eBook, you must be having your digital presence in all social media network.
If you don’t have then do create your presence in all the social networking sites. First of all if possible create your own Website, if not, create your own blog, Create your account in all social networking sites like Facebook, Twitter, Linkedin, Pinterest. Through all these medium start to promote your eBook whenever you found opportunity. Spend some time to engage with your fanbase or followers. So, it will give you opportunity to create awareness about your eBook. So, whenever it publish officially they can buy it.
4. IMPORTANCE OF BLOGGING
Despite of having Website, do not underestimate the importance of blog, because, first,blog increases traffic to your website. Second, while reading your blog entries reader can judge your work, so,if it is useful and entertaining then it simply creates trust on your writing skill and knowledge of the subject. Once it minimize their fear of buying something good it certainly helps them to buy your eBook. Because it offers value of money from their point of view.
5. PROVIDE SAMPLE CHAPTER TO YOUR READER
This is one of the most essential tools to promote your eBook. To create genuine interest, to provide the value of their money buyers need some kind of the assurance and to provide sample chapter is sure way to win their trust. If your first chapters are compelling and create curiosity it certainly spark interest and sales.
Quite a few people commented on the effectiveness of giving away the first chapter or two or three. This certainly can spark interest and sales if your first chapters are compelling and create curiosity to get the rest.
Be sure that whatever free content you offers, it must be valuable, if it provides value than buying decision becomes natural one.
6. OVER AND ABOVE CHAPTER, OFFER SOMETHING MORE FREE
Over and above chapter there are many give away like tip list, a fun quiz or offer your eBook as a prize for winning contest. Do not forget to add some testimonials to encourage people to purchase your entire eBook.
7. YOUR SOCIAL MEDIA ACCOUNT-FACEBOOK
In your eBook do not forget to include links to your Website and social media network accounts. Your readers should be encourage to like your book on Facebook and they should follow you on Twitter. It is simplest yet most effective way to build with your fans.
8.YOUR SOCIAL MEDIA ACCOUNT-TWITTER
An easiest way to promote your eBook while providing value is to twee short quotes from your book. Whatever you share on Twitter,it must be valuable or useful to your followers and it should encourage them to buy your book.
9. YOUR SOCIAL MEDIA ACCOUNT- LINKEDLN
This is also one of the platform which you can wisely use to promote your eBook online. By following simple procedure:
First of all, add publication section to your profile
Add your book to this section.
Do not forget to create reader’s discussion group.
Post various quotes of your eBook in your updates.
10. MAKE A VIDEO
It is indeed somewhat unusual way but if you use it wisely, it too can yield good result. Make a moderate length video in which you are talking to the camera about usefulness of your book to the concern people, and upload the video on various sites.
11. YOUR SOCIAL MEDIA ACCOUNT-PINTEREST
Generally its focus is on pictures, so if you are comfortable to use it, there is no harm on it.
[box type=”info” align=”alignleft” ]CONCLUSION: In compare of past promoting books these days has become much more complicated and time consuming. For promoting your book you must have expertise, you must have creativity with enough patience and much more needed flexibility. While promoting book you must have long-term strategy[/box]
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